http://www.learnthe4ps.com/advertising/the-science-of-search-future-of-online-advertising-and-search-engine-optimization/ For students of marketing. Thu, 07 Mar 2013 22:31:57 +0000 hourly 1 http://www.learnthe4ps.com/advertising/the-science-of-search-future-of-online-advertising-and-search-engine-optimization/#comment-1266 Petey J. Thu, 06 Sep 2012 12:26:24 +0000 http://www.learnthe4ps.com/?p=1226#comment-1266 In the future advertising will grow and become more prominent compared to what it is today. This is why search engines and online adds need to better prepare themselves for whats to come.
The fact that searches are becoming more personalized can benefit as well as hurt the search engine. There are many different kinds of people using search engines for various purposes so at times tending to one type of demographic could loose the interest of many others. There are people who are usually indecisive and they need direction when it comes to searching, and it is easier to get a precise search. then you have those who love options, they like to know that they are in charge and that they have the power to choose.
It is hard to please every one but i think that when a majority find what they need in this area of convenience, then we get that customer satisfaction. If there is satisfaction with the majority, I think that that particular search engine is moving in the right direction

]]> http://www.learnthe4ps.com/advertising/the-science-of-search-future-of-online-advertising-and-search-engine-optimization/#comment-1264 joe Thu, 06 Sep 2012 01:36:19 +0000 http://www.learnthe4ps.com/?p=1226#comment-1264 You are welcome Maryclare. Thanks for using our text book. If you haven’t already, be sure to check out Teach the 4 Ps, too.

]]> http://www.learnthe4ps.com/advertising/the-science-of-search-future-of-online-advertising-and-search-engine-optimization/#comment-1261 Maryclare Maslyn Sun, 02 Sep 2012 21:20:55 +0000 http://www.learnthe4ps.com/?p=1226#comment-1261 Thank you for this blog – using it extensively for the marketing class I am teaching (using your text of course).

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